Salam Cafe is a community café and mini-mart dedicated to serving authentic Middle Eastern and Ethiopian cuisine, offering freshly prepared halal meals, coffee, and grocery items for diverse tastes and dietary needs. In addition to daily dining, the café provides full-service catering and a welcoming Sunday event space for gatherings, extending its role as a hub for celebration and connection. Through its cultural flavors, quality ingredients, and commitment to community, Salam Cafe celebrates tradition while fostering connection across generations.
This rebrand prioritizes a consistent palette and redesign that is simple, bold, and responsive, while referencing traditional coffee rituals and exhibiting culturally inspired organic forms.
Moodboard
Final Mark
Responsive Logo System
Color Palette
Typefaces
Menu Flats
Menu Mockup (Photoshop)
Traditional Coffee Cup Set Mockup (Photoshop)